MSc Business Analytics

The MSc Business Analytics is a professionally accredited, one-year specialist programme for students aiming to master the latest techniques in descriptive, predictive, and prescriptive analytics. You develop the skills to integrate advanced data analytics with business decision-making, with the ability to bridge the gap between technical expertise and business leadership, and to collaborate effectively with decision-makers in diverse organisational contexts. Combining rigorous analytical training with practical problem-framing and results communication, you can gain the skills to contribute to data and AI-driven innovation, supporting transformative solutions across competitive industries. Accredited by the Institute of Analytics (IoA), MSc Business Analytics emphasises professional and ethical standards while enhancing employability. Designed with industry insights from leading organisations such as IBM, NHS, Amazon, and Barilla Group, and enriched by alumni feedback, it delivers a cutting-edge education. To build analytical expertise and career readiness, the programme offers opportunities to work with the Professional Liaison Network (PLN) on consulting projects, providing hands-on experience with organisations. You'll work on real-world challenges with partners like Barilla, Yeo Valley, Financial Times, IBM, and Bristol Airport. Projects cover topics such as resource allocation, people analytics, customer segmentation, performance measurement, healthcare workforce analysis, and renewable energy systems automation.