Business Analytics BSc (Single Honours)

Our BSc Business Analytics degree will give you the practical analytical skills needed to analyse, visualise, and interpret complex data through hands-on projects and real-world business challenges. You will develop both technical proficiency and business insight, enabling you to analyse data effectively and translate findings into strategic and operational recommendations. Through a hands-on, vocational approach, you will work with industry-standard tools, including SAS, Tableau, and Python, alongside applied skills in prompt engineering, LLM-based analytics, dashboarding, and visualisation. Learning is grounded in authentic business problems, case-based learning, and extensive computer-lab teaching, emphasising the interpretation, application, and communication of data to support business decisions. Our partnership with the SAS Institute, will give you access to AI-enabled data management, statistical analysis, and business analytics tools. This partnership supports the development of flexible, future-ready skills and ensures you can adapt to evolving analytics and AI technologies. Additional strengths include professional certifications, a focus on finance and sector-specific analytics, and a strong emphasis on translating data into actionable business insight, giving the degree a clear and distinctive character.