MA In International Business

This programme aims to offer the essential knowledge and understanding, skills and experience required for you to operate effectively and successfully in an international business environment. The key themes of the programme are embedded in all of the modules studied: The increasing significance of the global/local marketplace, including international supply chains, export/import operations, international expansion and e-commerce. Understanding of international customers and their requirements, focusing on the major role played by “customer relationship management” and the pivotal role played by customer service, which should be underpinned by an understanding of cross-cultural management issues associated with diverse international business teams/employees. Learning International Business strategy development, including international finance, mergers and acquisitions, international partnerships, global supply/distribution chains and joint ventures. Issues of sustainability, corporate social responsibility and business ethics will also be explored. The core modules cover all the key functional areas including the principles of international business, corporate and international strategies, international operations and global supply chain management, retailing and services marketing, as well as leadership and professional development. The subject is taught with an international perspective to ensure relevance in today's global economy. Non-UK students are particularly valued for enriching the overall international learning experience. On successful completion of this degree, you'll be able to demonstrate a broad knowledge and understanding of organisations, the international context in which they operate and how they are managed. You will be able to understand, respond to and lead change and be able to demonstrate intellectual breadth by making integrative links across these functional areas of international business.